Traffic & Marketing Report
Residence 4 · NoHo, Manhattan
2 Bed · 2 Bath · 1,777 SF · Full-Floor Pre-War Condo Loft · Asking $2,995,000
Open House Results
Status & Key Dates
Traffic & Feedback Log
Every showing gets a follow-up call or email from our team. What's below is a log of recent showing traffic and the feedback we're receiving from buyers and brokers.
| Date | Type | Buyer | Broker | Status | Notes |
|---|---|---|---|---|---|
| 7/15 | Showing | Giacomo & Elena Purini | Ray Keller, Brown Harris Stevens | Positive | Buyers responded well to the light, the storage, and the finishes throughout. |
| 7/15 | Showing | Desiree Greene | Joseph Pellegrino, Corcoran | Following Up | Ceiling height and room sizes were not quite the right fit for her. We will keep in touch with this agent to see if her opinion changes. |
| 7/23 | Showing | Anna Billingskog & Ted Turner | Ryan Siciliano, Douglas Elliman | Positive | Feedback on the home itself was all positive, and her agent is now working to bring her husband in for a second visit. |
| 7/27 | Showing | Ravi & Kristen Thanawala | Stephen Diamond, The Corcoran Group | Following Up | Their agent is currently focused on another property. We are staying in touch in case that changes. |
| 8/4 | Showing | Shashank Patel | Corrin Thomas, Serhant | Positive | The showing went well. The buyer is close with the owners of the third-floor unit, and his agent feels it could be a good fit for him. |
| 8/5 | Showing | Ron Spark | Ray Manikowski, The Corcoran Group | Following Up | Asked about the lot line windows. They were quick in and out. Hasn't responded to follow-ups. |
| 8/6 | Showing | Kevin & Carla Fitzgerald | Ryan McErlean, Corcoran | Positive | Buyers are out of town but definitely interested. He's started asking more in-depth questions. We've urged them to put in an offer. |
| 8/10 | Showing | Luke Patton | Jonathan Stein, Douglas Elliman | Following Up | Buyer seemed not to know much about the market yet. His reaction seemed positive, but he may not know what he wants yet, at the beginning of his search. |
| 8/17 | Showing | Muhammed Mortezaee | Carlin Wright, Compass | Offer Received | Returned for a second visit and submitted an offer overnight: $2,995,000, 80% contingent financing. Currently under negotiation. |
| 8/17 | Showing | Nathan(last name pending) | Ilan Rosenthal | Positive | Second visit. Only critique was wishing the living room felt wider, a good sign, since he's already coming back tomorrow with his father. |
| 8/17 | Showing | Jessica Elliott & Katie | Karen Davidson, Compass | Positive | Second visit after first stopping by the open house on a whim. Really positive feedback from both, and we're hopeful this turns into an offer. |
| 8/17 | Showing | Mark Ng | Jade Shenker, Serhant | Following Up | Second visit. Cautious and asked a lot of questions, but had already researched tax records on his own, a strong signal he's seriously considering it. Coming back again with his agent. |
| 8/17 | Showing | Sam & Aaron Taylor-Johnson | Nic Bottero, Douglas Elliman | Positive | Second visit. A British film producer couple house-hunting for a second home. Their only concern was the lot-line windows, a question that's come up with other buyers as well. |
Premarket Outreach
Before the listing goes fully public, we're already putting 344 Bowery in front of the New York City brokerage community.
Agents identified as premarket matches for this listing, contacted directly in waves of 10 a day. All 33 have now received it.
Outreach to matched buyer-agent leads is complete. All 81 have now been contacted, and with the listing publicly on the market, every broker has direct access to it.
“Sharing this with you ahead of the wider market.”
From the outreach email · Subject: Premarket | 2 Bed, 2 Bath Bowery Loft for your buyer
Marketing Activity
Listing Analytics
Beyond showings and direct outreach, 344 Bowery is also circulating through Douglas Elliman's internal listing platform, RealPlus, where buyer's agents search, save, and share inventory for their clients. Here's the reach since the listing went live on July 13.
Elliman.com
Click here to access the listing linkLast 30 Days
Daily views have spiked in the past week, with August 11 the single highest day of the period.
Source: Elliman RealPlus listing statistics.
Daily Views Since Listing
In just the last 7 days, the listing has already picked up 134 more search appearances, 25 more shares, and 5 more shortlist adds on top of the totals above.
Source: RealPlus, Douglas Elliman's internal listing and agent-matching platform.
StreetEasy
The listing is now live on StreetEasy, where most New York buyers begin their search. View the live listing.
StreetEasy.com
Click here to access the listing link852 views in the first 6 days on market, more than 3.5x the 238-view median for comparable homes over the same days-on-market window. Comparable homes take a median of 16 days to go into contract; we're already at day 6 with an offer in hand.
Source: StreetEasy listing analytics.
Marketing Outreach
Results from the Just Listed campaign across Instagram and direct email marketing.
Just Listed post — August 12, 2026
95.5% of views came from followers, with 4.5% from non-followers.
Story — August 12, 2026
Seen by 125 accounts, with 97.8% of views coming from followers.
Open House Promo — August 14, 2026
97.9% of views came from followers, strong owned-audience reach ahead of the event.
Open House Day-Of, August 16, 2026
Views grew 37% from the promo post to the day-of reminder (95→130), with engagement roughly tripling, a good sign the audience was paying closer attention right as the open house happened.
Source: Instagram insights.
Email Marketing
344 Bowery, 4 | Just Listed E-Blast, sent 8/12 via HubSpot from heather@heatherdomi.com

The top clicked link was the Elliman listing page with 6 clicks, and there were 0 spam reports.
344 Bowery, 4 | Just Listed E-Blast | 8.14, sent August 14, 2026, 4:15 PM ET via HubSpot from heather@heatherdomi.com
Subject: “New to Market: A Full-Floor Loft in NoHo” · Preview text: “First Open House This Sunday at 344 Bowery”
99.96% deliverability, and the preview text drove urgency straight into that Sunday's open house.
Source: HubSpot campaign analytics.
Transaction Documents
Contracts, disclosures, floor plans and building paperwork — upload a file or link to one stored elsewhere.
No documents added yet.
We're six days on market, and this has been a genuinely successful public launch. Our first open house drew 10 parties through the door on Sunday, August 16, a terrific turnout for mid-August.
We've already received an offer from one of the buyers who attended the Sunday open house and who came back the very next day. There's real potential for more offers, especially given four of the 10 open house parties returned for second showings the next day.
At least six more showings are scheduled throughout the rest of this week, with new inquiries continuing to come in daily.